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Successful at Work, Lost With Women

He runs the boardroom, then goes quiet in front of the woman he wants. It is not a flaw. It is the right skills in the wrong room, and the engine that built your career is exactly what fixes it.

Chia Wei Goh

5 min read read

He can run a room of twelve people. He can hold a board's attention, close the quarter, fix the thing nobody else can fix. Then the meeting ends, he walks into a bar, sees a woman he would like to know, and something in him goes quiet and careful and gone.

If that is you, you have probably decided it means something is wrong with you. It does not. You are using the right tools in the wrong room.

The skills that built your career are the wrong ones here

Work rewards competence, control, and the correct answer. You prepare, you execute, you are measured, you win. Over years that becomes who you believe you are: the man who performs and gets the result.

Attraction runs on none of that. There is no preparation that guarantees the outcome, no correct answer to deliver, no score at the end. It rewards presence, not performance. It rewards a man who can be seen without a slide deck between him and the moment. The very habit that makes you excellent at work, control every variable and never look unsure, is the habit that makes you wooden in front of a woman.

So the more successful you get, the worse this can feel. More proof that you are capable, more evidence that the capability does not transfer. The gap is not your worth. It is one skill you were never taught, sitting next to a stack of skills you mastered.

The Singapore script made it sharper

Most men reading this grew up on a clear program. Study hard. Get the grades. Get the job. Be useful, be stable, do not make trouble. The rest, the friends and the woman and the life, was supposed to arrive on its own once the boxes were ticked.

You ticked them. The rest did not arrive. Nobody mentioned that the part of you that does well on the program is not the part a woman is reading for. She is not reading your transcript or your title. She is reading whether you are at home in yourself, whether you can hold her gaze, whether there is a man in there and not only a very good employee.

What she is actually reading

A woman across a table is running one quiet question underneath the small talk: is this a man who knows who he is. Not the man with the best lines. Not the most impressive job. A man who is not auditioning. You can feel the difference the instant you meet it in someone else. So can she.

This is the part the high achiever gets backwards. He tries to win her the way he wins a pitch: more proof, more competence, more performance. She is not buying competence. She is reading presence, and performance is the opposite of presence.

The part you are not seeing

Here is what the paradox hides from you. The same engine that built your career, the discipline, the capacity to learn a hard thing and stay with it until it changes, is exactly what rebuilds this. You are not starting from weakness. You are one of the few men with a proven track record of getting good at something difficult on purpose.

The move is to stop pointing that engine at her as though she were a problem to solve, and point it at yourself: at becoming a man settled enough to be seen. That is learnable. It is, in fact, the thing you are already best at, aimed somewhere new.

You are not bad with women. You are excellent at a different game, and no one ever taught you this one.

If you recognise yourself in this, that is the entire reason the first conversation exists. Thirty minutes, no pitch: we look at where the gap actually sits for you, and tell you honestly whether we can close it. You can book that conversation here.

— Chia Wei

Founder, CGULL · Singapore

Chia Wei Goh

About the author

Chia Wei Goh

Founder of CGULL. A decade of practice across NLP, social behaviour, ethology, coaching and counselling. Helps Singaporean men become someone women want, by becoming someone they respect.

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